Use data to steer the business
Seller Central provides deep data. We turn it into KPI systems focused on the real inputs: selection, availability, price and marketing.
Services · Seller Central · 3P
As a seller, you sell directly with full control over price, brand and catalogue. We turn that into profitable growth.
In the 3P model, you sell directly to consumers. Greater control and richer data create opportunities, but only when content, advertising, availability, pricing and operations work together.
Your situation
Typical friction points in the seller business
- Full freedom to act comes with full operational responsibility for inventory, fulfilment, catalogue and cases.
- Pricing authority and the Buy Box require active management.
- Rich data on sessions, conversion and search behaviour rarely translates into action.
- Content, advertising, availability and pricing do not work together.
- FBA or FBM, variations and catalogue maintenance tie up resources.
- Growth stagnates despite a strong product and high advertising spend.
What matters for sellers
What makes FARU different for sellers
Four levers that turn control and data depth into profitable, operationally manageable growth.
Make the brand visible
Use A+, Premium A+, Brand Stores and product imagery to their full potential, supported by scalable AI-powered workflows.
+10%conversion rate · Baumbad
Profitable growth through ads
Traffic-Conversion Matrix, funnel analysis and budget steering: always measured against total revenue, not isolated campaign KPIs.
Control Buy Box & availability
Pricing, FBA/FBM, variations, catalogue and support cases managed cleanly to protect both Buy Box and stock.
How FARU helps
Competence fields: tailored to the seller model
Combined modularly. What we take on follows from your situation and goals.
04
AI-powered content
A+, Premium A+, Brand Stores, product imagery and scalable workflows for a strong 3P brand presence.
03
Advertising & growth
Amazon Ads, Traffic-Conversion Matrix, funnel analysis and budget steering tied to total revenue.
02
Business intelligence
Seller data translated into KPI systems, business reviews and root-cause analysis.
05
Operations & platform
Seller Central, Buy Box, pricing, FBA/FBM, variations, catalogue and case management.
01
Strategy & business model
Assortment, channel and pricing strategy, profitability and 3P positioning.
06
Internationalisation
EFN, EEA and Pan-EU, European roll-outs and country-specific market strategies.
Result · Baumbad · Seller
From an underused listing to a category bestseller.
Irrigation products through Seller Central: availability, content, campaigns and EU expansion working together rather than as isolated measures.
Read the case study →+260%year-on-year revenue
+10%conversion rate
Vendor, seller or hybrid: where are you today?
In a no-obligation intro call, we outline where FARU would concretely add value to your seller business.
Book a no-obligation intro call